For the past year I've been cultivating a new marketing concept to form strong bounds and relationships with various luxury retailers on the West Coast of Florida. By promoting other businesses among my clients I am able to both reach more potential clients and include different items for new buyers with Action Realty.
Let me explain: At 1300 Benjamin Franklin Dr., Unit 809, a gorgeous condo in The Ritz-Carlton Beach Residences, we negotiated a special deal with Suncoast Motorsports, located right here in Sarasota on S. Tamiami Trail. The new purchaser of this unit will find included in the price a new 2014 Porsche Boxster to use for a term of two years. At closing, the seller will make a one-time lease payment to Suncoast Motorsports, which will allow the new owner to have luxury transportation while they enjoy their equally-luxurious residence. From Action Realty's listing:
"Make the Ritz-Carlton lifestyle yours in this elegant 3,352 residence. Like a whimsical image straight from the pages of Architectural Digest, this elegant, enchanting bay front 2BR/3BA plus den will leave you breathless!
The spacious kitchen has a Dacor gas stove and double ovens with warming drawer, commercial Sub Zero refrigerator and freezer, Asko dishwasher, Canadian Blue granite and custom cabinetry. A custom wet bar comes with an icemaker and Sub Zero refrigerator drawers.
Asking: $2,795,000 - Porsche Boxster 2014 included for 2 years."
For more information on this property, click this link: 1300 Benjamin Franklin Dr. #809
With Todd VanHerwynen, Bentley Sales Director at Dimmitt Automotive Group, we negotiated a three-year lease on a new Bentley to be included in the purchase price at 411 N. Casey Key Rd. on beautiful Casey Key. (Asking price: $11,900,000) For all the details on this stunning South Beach-style residence, click this link: 411 N. Casey Key Rd.
We are also very excited to work with Lamborghini of Sarasota and Lotus Southpointe on innovative crossmarketing efforts. Sellers with Action Realty are excited about these new marketing ideas (and we have plenty more where that came from -- but we won't disclose them all here); the dealerships are happy to associate their products with luxury properties on the West Coast of Florida; and for me, it opens new doors for networking and advertising. My retailers reach new potential clients with my advertising, and in exchange I reach a new audience from among their lists of clients. For more information about my luxury retail partners, please do not hesitate to contact me directly.
Now the heat is on! Everyone says "the season" is over, but as far as I am concerned, the season is always here. At Action Realty, real estate is NOT a seasonal profession. As you can see from these exciting new initiatives and partnerships, we stay just as busy now as we do during the winter months -- perhaps even more, since the real moving decisions are made after the vacationing months! So don't let yourself caught up in the notion that season ends in April. If you want to see year-round real estate action, look no further than Action Realty.